Get Equipped
DIGITAL MARKETING
EQUIPPER PROGRAM?
Give your team a solid foundation in digital marketing
Here’s a bit of a Back Story…
I didn’t start out in brand or digital strategy
I was the little girl deeply engrossed in the sciences, which led me to study Animal Biology at the university.
Here’s a bit of a Back Story…
I didn’t start out in brand or digital strategy
I was the little girl deeply engrossed in the sciences, which led me to study Animal Biology at the university.
When I eventually found my way into digital marketing, I realised something very quickly: there was a lot to learn, and I didn’t fully understand the what, the how, or the why behind most of what I was doing.
When I eventually found my way into digital marketing, I realised something very quickly: there was a lot to learn, and I didn’t fully understand the what, the how, or the why behind most of what I was doing.
So I learnt the way many people do…
I consumed a lot of material.
I learned by doing.
I asked questions.
So I learnt the way many people do…
I consumed a lot of material.
I learned by doing.
I asked questions.
Sometimes I got a lot of things right.
Other times, I got a lot of things wrong.
Sometimes I got a lot of things right.
Other times, I got a lot of things wrong.
But somewhere along that journey, I made a quiet promise to myself, that if I ever found my rhythm in this space, I’d help others learn the ropes without feeling lost, overwhelmed, or unsure of where to start.
But somewhere along that journey, I made a quiet promise to myself, that if I ever found my rhythm in this space, I’d help others learn the ropes without feeling lost, overwhelmed, or unsure of where to start.
The Digital Marketing Equipper Program was built from that promise.
WHAT IS THE DIGITAL MARKETING
EQUIPPER PROGRAM?
It is a training program designed to equip you with foundational thinking, practical frameworks, and applied understanding, so you’re able to thrive with digital marketing.
12-16
Weeks
Learning
Platform
Eight (8)
Modules
Graded
Quizzes
In-Module
Exercises
Program Modules:
- Introduction to the Digital Landscape
- Brand Foundations in a Digital World
- Audiences, Behaviour & Journeys
- Digital Strategy & Planning
- Digital Project Management and Execution
- Digital Media Planning and Execution
- Measurement, Learning & Adaptation
- AI Strategy and Digital Transformation
Program Modules:
- Introduction to the Digital Landscape
- Brand Foundations in a Digital World
- Audiences, Behaviour & Journeys
- Digital Strategy & Planning
- Digital Project Management and Execution
- Digital Media Planning and Execution
- Measurement, Learning & Adaptation
- AI Strategy and Digital Transformation
WHO THIS PROGRAM IS FOR
What Makes This Program Different
The program is designed to deliver value across three learning tiers:
This approach ensures your learning remains relevant even as the digital landscape continues to evolve.
This approach ensures your learning remains relevant even as the digital landscape continues to evolve.
What Participants Typically Walk Away With
Participants leave the program with:
- A clear understanding of digital marketing fundamentals
- Greater confidence in planning and execution
- Stronger strategic thinking
- The ability to explain why they’re doing what they’re doing
- A foundation they can build on professionally or commercially
Participants leave the program with:
- A clear understanding of digital marketing fundamentals
- Greater confidence in planning and execution
- Stronger strategic thinking
- The ability to explain why they’re doing what they’re doing
- A foundation they can build on professionally or commercially
How much does it cost?
How much does it cost?
Pricing varies depending on the number of participants and desired learning outcomes.
Pricing varies depending on the number of participants and desired learning outcomes.
How Do You Enrol?
Indicate your interest in the program by filling this form and the team will get back to you.
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